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Content from CNET tagged with
advertising agency
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Google Inc.
(7)
online advertising
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advertiser
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(3)
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DoubleClick Inc.
(3)
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Showing
1-13
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Google cozies up to ad agencies
November 10, 2004
Search star gives marketers added conveniences, training and clout within its search-related ad network.
TAGS:
advertising agency
,
Google Inc.
,
training
Getting around at Web 2.0 Expo
September 19, 2008
Follow the CNET crew as it rubs elbows with managers, VCs, and business strategists in exploring how businesses are embracing Web 2.0 technologies.
TAGS:
Web 2.0
,
advertising agency
,
New York
,
social networking
,
conference
Ad industry edging closer to electronic trading age
March 1, 2007
Advertising trade group and eBay detail plans for a national effort to enable electronic buying and selling of ads across media.
TAGS:
advertising agency
,
eBay Inc.
,
seller
,
marketer
,
exchange
,
marketplace
,
media company
,
buyer
,
radio
,
Google Inc.
Ballmer: Microsoft's behind Google in ads, search
October 11, 2007
"We have a lot of work to do in search and advertising," software giant's CEO acknowledges. "Google is the leader; we're an aspirant."Video: Microsoft's post-Gates plan
TAGS:
David Smith
,
aQuantive Inc.
,
Steve Ballmer
,
advertising agency
,
Orlando
,
desktop software
,
Google Inc.
,
Gartner Inc.
,
Microsoft Corp.
,
leader
,
work
,
CEO
,
video
Ads soon searchable with TiVo
November 28, 2005
DVR maker to provide searchable ads for selected categories as part of joint effort with several media, advertising agencies.
TAGS:
TiVo Inc.
,
advertising agency
,
set-top
,
set-top box
,
pricing
,
category
,
TV
Yahoo looks to users for video ads
July 17, 2006
Company invites anyone to submit Yahoo-theme videos as part of new redesign-touting campaign.
TAGS:
Yahoo! Inc.
,
video advertisement
,
advertising agency
,
home page
,
campaign
,
student
,
video
,
finance
Super Bowl ads go online
February 3, 2006
Companies will re-air TV ads on the Net, buying keywords and promoting Web sites to squeeze more life from superexpensive spots.
TAGS:
Super Bowl
,
Burger King Corp.
,
advertising agency
,
advertiser
,
brand
,
media
,
Time Warner Inc.
,
Sprint Nextel
,
Google Inc.
China's new weapon: Low executive pay
June 4, 2007
Factory workers make less in China than in the U.S., and so do CEOs. But the impact on the market remains unclear.
TAGS:
Getty Images
,
advertising agency
,
Beijing
,
business development
,
China
,
counterpart
,
exec
,
U.S.
,
start-up
,
vice president
,
CEO
,
photograph
DoubleClick buys marketing software maker
March 2, 2004
The online ad specialist hopes SmartPath, with its product designed to help companies with their media campaigns, will give it a stronger foothold in software sales.
TAGS:
DoubleClick Inc.
,
Kevin Ryan
,
online advertising
,
advertising agency
,
analytics
,
search engine
,
New York
,
Google Inc.
,
software company
,
Yahoo! Inc.
,
CEO
,
TV
Microsoft to buy Aquantive for $6 billion
May 18, 2007
Spending spree on advertising companies continues, as the software giant issues a rejoinder to Google's plan to purchase DoubleClick.
TAGS:
aQuantive Inc.
,
Razorfish
,
DoubleClick Inc.
,
Microsoft Windows Live
,
advertising company
,
advertising agency
,
advertiser
,
acquisition
,
VoD
,
online advertising
,
Microsoft Corp.
,
media
,
MSN
,
Google Inc.
,
IP
,
Microsoft Windows
Yahoo invests in two online ad companies
October 17, 2006
Yahoo buys AdInterax, which makes tools for creating multimedia ads, and is joining the Right Media Exchange.
TAGS:
Right Media Inc.
,
AdInterax
,
online advertising
,
online advertising company
,
Yahoo! Inc.
,
advertising agency
,
Internet advertising
,
advertiser
,
investment
,
multimedia
Study: Tech unites, not divides 'Family 2.0'
September 27, 2006
Survey conducted by Yahoo and OMD ad agency claims tech helps bring families together during hectic "43-hour days."
TAGS:
respondent
,
survey
,
family
,
advertising agency
,
conclusion
,
Yahoo! Inc.
,
value
,
children
,
cell phone
,
IM
Company delivers targeted online ads
April 26, 2004
aQuantive, one of the Web's largest advertising companies, forms a new unit that profiles surfers and delivers ads tailored for them.
TAGS:
aQuantive Inc.
,
DoubleClick Inc.
,
advertising company
,
online advertising
,
advertising agency
,
behavior
,
publisher
,
Google Inc.
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